The electric mobility landscape in India continues to evolve rapidly, and Ampere has launched the Magnus Grand electric family scooter at an introductory price of INR 89,999 (ex-showroom), featuring advanced LFP battery technology with a 5-year/75,000 km warranty, September 18, 2025. This launch marks a significant milestone for Greaves Electric Mobility’s Ampere brand, positioning itself as a strong contender in the competitive electric scooter market.
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What Makes the Ampere Magnus Grand Special?
The Ampere Magnus Grand represents a thoughtful evolution in electric scooter design, specifically engineered for Indian families. The new model features a 5-year LFP battery warranty, digital dashboard, dual-tone aesthetics, and family-first ergonomics, making it an attractive proposition for urban commuters seeking reliable and stylish electric mobility solutions.
Advanced LFP Battery Technology
One of the standout features of the Ampere Magnus Grand is its advanced Lithium Ferro Phosphate (LFP) battery technology. The Ampere Magnus Grand has a 2.3kWh LFP (Lithium Ferro Phosphate) unit, with a claimed real-world range of 85 to 90km. This battery chemistry offers several advantages over conventional lithium-ion batteries, including enhanced safety, longer cycle life, and better thermal stability.
The Ampere Magnus GrandAmpere Magnus Grand relies on LFP chemistry, ensuring safer operation and a longer battery cycle life by about 30%. This translates to better long-term value for customers, as the battery maintains its performance characteristics for a significantly longer period compared to traditional battery technologies.
Design and Aesthetics
The Ampere Magnus Grand showcases a modern approach to electric scooter design. The Ampere Magnus Grand has been launched at ₹89,999 with new viral-drink-named colours, LCD console, matching premium styling, and LFP battery with 5-year warranty. The scooter is available in two attractive color options that reflect contemporary design trends.
The dual-tone aesthetic approach gives the Magnus Grand a premium appearance that appeals to style-conscious consumers. The design language emphasizes both functionality and visual appeal, making it suitable for diverse user preferences across different age groups.
Performance and Range
Performance-wise, the Ampere Magnus Grand delivers impressive capabilities for urban commuting. Its top speed of 65 kmph makes it practical for daily city commutes without feeling restricted on open stretches. This speed rating ensures that riders can comfortably navigate through city traffic while maintaining adequate performance for highway stretches.
The real-world range of 85-90 kilometers makes the Magnus Grand suitable for daily commuting needs without range anxiety. This range capability is particularly important for Indian consumers who often require their vehicles to handle both short urban trips and longer intercity journeys.
Technology and Features
The Ampere Magnus Grand incorporates modern technology features that enhance the overall riding experience. The digital dashboard provides comprehensive information about battery status, range, speed, and other vital parameters. This digital interface represents a significant upgrade from basic analog displays, offering better readability and more precise information.
The LCD console integration ensures that riders have access to real-time data about their vehicle’s performance, helping them make informed decisions about charging and route planning. This technological advancement aligns with consumer expectations for modern electric vehicles.
Market Positioning and Pricing Strategy
Tamil Nadu-based EV startup Ampere has launched the 2025 Ampere Magnus Grand electric scooter at a price of Rs 89,999 (ex-showroom Delhi). It is Rs 5,000 more expensive than the Magnus Neo. This pricing strategy positions the Magnus Grand as a premium offering within Ampere’s portfolio while maintaining affordability for middle-class families.
The pricing reflects the enhanced features and advanced battery technology incorporated into the Magnus Grand. Available at an introductory ex-showroom price of ₹89,999, the Magnus Grand is positioned as an affordable yet premium electric mobility solution.
Competitive Landscape
The electric scooter market in India is highly competitive, with several established players vying for market share. With a price tag of Rs 89,999 (ex-showroom), the Magnus is priced decently. But it’s 2025, and you can get your hands on the Vida VX2 and Ather Rizta at a more affordable price tag (thanks to BaaS – Battery As A Service). This competitive environment requires manufacturers to differentiate their products through unique value propositions.
The Ampere Magnus Grand’s key differentiator lies in its LFP battery technology and comprehensive warranty coverage, which provides peace of mind to consumers concerned about long-term reliability and maintenance costs.
Target Audience and Use Cases
The Magnus Grand, an upgraded family scooter designed to elevate standards in style, comfort, durability, safety, and advanced Lithium Ferro Phosphate (LFP) battery technology. The focus on family-oriented features makes this scooter particularly appealing to households looking for reliable, safe, and economical transportation solutions.
The ergonomic design considerations ensure comfortable riding for different family members, while the safety features provide confidence for daily use. This family-centric approach differentiates the Magnus Grand from performance-oriented models that might compromise on comfort and practicality.
Warranty and After-Sales Support
One of the most compelling aspects of the Magnus Grand is its comprehensive warranty coverage. The 5-year/75,000 km battery warranty demonstrates Ampere’s confidence in their LFP battery technology and provides significant value to consumers. This extended warranty coverage is particularly important in the electric vehicle segment, where battery replacement costs can be substantial.
The warranty terms also reflect the company’s commitment to customer satisfaction and long-term relationship building, which is crucial for brand loyalty in the competitive electric vehicle market.
Environmental Impact and Sustainability
The Magnus Grand contributes to environmental sustainability by offering zero-emission transportation for daily commuting needs. The LFP battery technology not only provides better performance but also has lower environmental impact compared to traditional lithium-ion batteries, as LFP batteries are more recyclable and use more abundant materials.
This environmental benefit aligns with India’s broader goals of reducing carbon emissions and improving air quality in urban areas, making the Magnus Grand an environmentally responsible choice for conscious consumers.
Future Outlook and Market Impact
The launch of the Magnus Grand represents Ampere’s strategic move to capture a larger share of the family electric scooter segment. The combination of advanced battery technology, competitive pricing, and family-focused features positions the company well for sustained growth in the evolving electric mobility market.
As electric vehicle adoption continues to accelerate in India, products like the Magnus Grand that offer practical solutions for everyday transportation needs are likely to play a crucial role in mainstream electric vehicle acceptance.
Conclusion
The Ampere Magnus Grand emerges as a compelling option for Indian families seeking reliable, stylish, and technologically advanced electric mobility solutions. With its LFP battery technology, comprehensive warranty coverage, modern design, and competitive pricing, the Magnus Grand addresses key consumer concerns about electric vehicle ownership.
The scooter’s focus on family-oriented features, combined with practical performance specifications and environmental benefits, makes it a noteworthy addition to India’s electric scooter landscape. As the market continues to evolve, the Magnus Grand’s balanced approach to performance, features, and pricing could establish it as a significant player in the competitive electric mobility sector.
For consumers considering the transition to electric mobility, the Magnus Grand offers an attractive combination of proven technology, reliable performance, and comprehensive support that makes it worthy of serious consideration in their vehicle purchasing decisions.
