EX30 vs iX1 LWB
The luxury compact electric SUV segment is rapidly evolving, bringing premium electric mobility to buyers who want sophisticated technology, impressive performance, and genuine luxury without stepping up to flagship models. Two vehicles that exemplify this trend are the Volvo EX30 and the BMW iX1 LWB (Long Wheelbase). Both represent Swedish minimalist elegance and German engineering excellence respectively, promising to redefine expectations for compact luxury EVs. As we navigate through 2025, let’s explore how these premium electric SUVs compare in terms of performance, luxury, technology, and value proposition.
Table of Contents
Brand Heritage and Philosophy
Volvo EX30: Scandinavian Sustainability Meets Minimalism
The Volvo EX30 represents the Swedish automaker’s vision for accessible luxury electric mobility. As Volvo’s smallest and most affordable EV, the EX30 embodies the brand’s commitment to sustainability, safety, and minimalist Scandinavian design. Despite its compact dimensions, it promises to deliver the premium experience and advanced safety technology that Volvo is renowned for.
Volvo’s strategy with the EX30 focuses on proving that compact doesn’t mean compromised. The vehicle emphasizes sustainable materials, intelligent space utilization, and cutting-edge technology packaged in a design that’s both environmentally conscious and aesthetically striking. It’s designed for urban dwellers and small families seeking premium electric mobility with a conscience.
BMW iX1 LWB: German Engineering Excellence Expanded
The BMW iX1 LWB (Long Wheelbase) is BMW’s answer to markets demanding both premium electric performance and enhanced interior space. Building on the success of the standard iX1 available globally, the LWB variant caters specifically to markets like China and potentially India where rear-seat space is paramount.
BMW’s approach emphasizes driving dynamics, technological sophistication, and the brand’s legendary “Ultimate Driving Machine” philosophy adapted for electric propulsion. The iX1 LWB promises to deliver BMW’s signature sporty handling and premium experience while addressing practical space requirements that matter to family-oriented buyers.
Design and Styling: Aesthetic Philosophies
Volvo EX30 Design Language
The EX30 showcases Volvo’s modern design evolution in a compact package:
- Bold, upright front fascia with Thor’s Hammer LED headlights (Volvo signature)
- Clean, uncluttered body lines emphasizing simplicity
- Compact SUV proportions optimized for urban environments
- Flush door handles and aerodynamic optimization
- 18 or 19-inch wheel options depending on variant
- Distinctive LED tail lamp design
- Available in bold, vibrant colors including Moss Yellow and Cloud Blue
The EX30’s design is refreshingly simple and honest. There’s no unnecessary decoration or fake design elements—just clean lines and functional beauty. The compact dimensions (approximately 4.23 meters long) make it exceptionally maneuverable in city environments while maintaining SUV presence.
The interior is where Volvo’s minimalist philosophy truly shines. Sustainable materials including recycled plastics, responsibly sourced wool blends, and denim-like fabrics create an eco-conscious cabin that doesn’t sacrifice luxury. The dashboard is dominated by a large central touchscreen with almost all functions controlled digitally, reducing physical buttons dramatically.
BMW iX1 LWB Design Language
The iX1 LWB incorporates BMW’s latest design language with extended proportions:
- Enlarged kidney grille adapted for electric propulsion (closed off but still prominent)
- Adaptive LED headlights with distinctive BMW light signature
- Athletic, muscular proportions enhanced by extended wheelbase
- Short overhangs maintaining BMW’s sporty aesthetic
- 18 to 20-inch wheel options
- Aerodynamic body design with active grille elements
- Full-width LED light bar option at rear
The iX1 LWB’s extended wheelbase (approximately 110mm longer than standard iX1) is carefully integrated into the design, maintaining proportional balance. The overall length approaches 4.62 meters, providing substantial presence while remaining manageable.
The interior showcases BMW’s latest interior design philosophy with curved display integration, premium materials including sustainable options, and meticulous attention to detail. The extended wheelbase’s primary benefit is immediately evident in enhanced rear-seat space, making the iX1 LWB genuinely comfortable for rear passengers.
Electric Powertrains: Performance Unleashed
Volvo EX30 Powertrain Options
The EX30 offers multiple configurations balancing performance and efficiency:
Battery Options:
- Standard Range: 51 kWh LFP (Lithium Iron Phosphate) battery
- Extended Range: 69 kWh NMC (Nickel Manganese Cobalt) battery
Motor Configurations:
- Single Motor (RWD): 272 bhp, 343 Nm torque
- Twin Motor (AWD): 428 bhp, 543 Nm torque
Performance Metrics:
- 0-100 km/h: 5.7 seconds (Single Motor), 3.6 seconds (Twin Motor)
- Top speed: 180 km/h (electronically limited)
- Range: 344 km (Standard Range), 480 km (Extended Range WLTP)
- DC fast charging: 150 kW (10-80% in approximately 26 minutes)
The EX30’s performance, particularly in Twin Motor form, is genuinely thrilling. The 3.6-second 0-100 km/h time rivals sports cars while maintaining the practicality of a compact SUV. Even the Single Motor variant offers more than adequate performance for daily driving with impressive efficiency.
The LFP battery chemistry in the Standard Range variant offers advantages in longevity and thermal stability, though with reduced energy density compared to NMC. The Extended Range variant provides excellent real-world range for those requiring longer distances between charges.
BMW iX1 LWB Powertrain Options
The iX1 LWB features BMW’s latest electric drivetrain technology:
Battery:
- 66.5 kWh usable capacity
Motor Configuration:
- xDrive30 (AWD): 313 bhp, 494 Nm combined torque (front and rear motors)
Performance Metrics:
- 0-100 km/h: 5.6 seconds
- Top speed: 180 km/h (electronically limited)
- Range: approximately 440-460 km (WLTP estimated for LWB variant)
- DC fast charging: 130 kW (10-80% in approximately 29 minutes)
The iX1’s all-wheel-drive system provides excellent traction and the driving dynamics BMW is famous for. The power distribution between front and rear motors is managed intelligently, optimizing efficiency in normal driving while delivering sporty performance when desired.
BMW’s adaptive recuperation system adjusts regenerative braking based on navigation data and traffic conditions, maximizing efficiency without requiring constant driver intervention.
Performance Comparison
The Volvo EX30 Twin Motor offers more explosive performance with significantly quicker acceleration. However, the BMW iX1 provides more balanced dynamics with its sophisticated all-wheel-drive system and rear-biased power distribution that maintains BMW’s sporty character.
For pure straight-line performance, the EX30 Twin Motor wins. For overall driving dynamics and engagement, the iX1 delivers the more involving experience. Both vehicles offer single-pedal driving modes and multiple regenerative braking settings.
Technology and Features: Digital Intelligence
Volvo EX30 Technology Suite
Volvo has equipped the EX30 with comprehensive technology:
Infotainment and Connectivity:
- 12.3-inch central touchscreen running Android Automotive OS
- Google built-in (Maps, Assistant, Play Store)
- Wireless Apple CarPlay integration
- Premium Harman Kardon sound system (optional)
- Wireless smartphone charging
- Digital key functionality
Driver Assistance:
- Pilot Assist (adaptive cruise control with steering assistance)
- City Safety collision avoidance
- Cross Traffic Alert with auto-brake
- Blind Spot Information System (BLIS)
- Lane Keeping Aid
- 360-degree camera system
Convenience Features:
- Heat pump for efficient climate control
- Smartphone app for remote functions
- Over-the-air software updates
- One-pedal driving mode
- Multiple drive modes
The EX30’s interior is deliberately minimalist with almost everything controlled through the central touchscreen. This reduces complexity and weight while creating a clean, modern aesthetic. The Android Automotive OS integration is seamless and responsive, with Google services providing excellent navigation and voice control.
BMW iX1 LWB Technology Suite
BMW matches Volvo with sophisticated technology:
Infotainment and Connectivity:
- Curved display with 10.25-inch digital instrument cluster and 10.7-inch touchscreen
- BMW Operating System 8 with iDrive controller
- Wireless Apple CarPlay and Android Auto
- BMW Intelligent Personal Assistant
- Harman Kardon surround sound system (optional)
- Wireless charging pad
- BMW Digital Key Plus
Driver Assistance:
- Driving Assistant Professional (comprehensive ADAS)
- Active Cruise Control with Stop & Go
- Lane Keeping Assistant with side collision protection
- Parking Assistant Plus with surround view
- Automatic emergency braking
- Traffic sign recognition
Convenience Features:
- Heat pump standard
- BMW Connected app with remote services
- Augmented Reality navigation
- Panoramic glass roof (optional)
- My BMW app for remote control
- Multiple regenerative braking modes
BMW’s Operating System 8 represents a significant evolution with improved interface design and faster response times. The augmented reality navigation overlays directional arrows onto the camera view, making navigation intuitive.
Interior Space and Practicality
Volvo EX30 Interior Space
Despite its compact exterior, the EX30 maximizes interior space:
- Front seats offer good space with comfortable, supportive design
- Rear seats adequate for adults on shorter journeys, best for children
- Boot capacity: 318 liters (expandable to approximately 904 liters with rear seats folded)
- Front trunk (frunk) provides additional 7 liters of storage
- Clever storage solutions throughout cabin
The EX30’s compact dimensions mean rear-seat space is the primary compromise. While adequate, taller adults will find legroom and headroom limited compared to larger vehicles. However, the flat floor benefits from the electric platform, and the elevated seating position provides good visibility for rear passengers.
BMW iX1 LWB Interior Space
The extended wheelbase’s benefits are immediately apparent:
- Spacious front seats with excellent adjustment range
- Significantly enhanced rear legroom (110mm additional space)
- Rear passengers enjoy limousine-like space and comfort
- Boot capacity: 490 liters (expandable to approximately 1,495 liters)
- Front trunk: Small but functional storage
- Multiple storage compartments
The iX1 LWB’s extended wheelbase transforms rear-seat comfort. Adults can sit comfortably for long journeys with generous legroom, adequate headroom, and supportive seats. The flat floor accommodates three passengers without a significant center hump.
Space Verdict
For rear-seat priority buyers, especially those regularly carrying adult passengers, the iX1 LWB is significantly superior. The extended wheelbase provides genuinely competitive rear space compared to mid-size SUVs. The EX30 is better suited to couples, small families with children, or urban dwellers prioritizing compact dimensions over maximum space.
Charging and Range Practicality
Volvo EX30 Charging
- DC fast charging: 150 kW maximum
- 10-80% charge: approximately 26 minutes
- AC charging: 11 kW onboard charger
- Home charging: 0-100% approximately 5-6 hours (11 kW charger)
- CCS2 standard compatibility
BMW iX1 LWB Charging
- DC fast charging: 130 kW maximum
- 10-80% charge: approximately 29 minutes
- AC charging: 11 kW onboard charger
- Home charging: 0-100% approximately 6.5 hours
- CCS2 standard compatibility
Both vehicles offer practical charging capabilities suitable for daily use and occasional long-distance travel. The Volvo’s slight advantage in DC charging speed is marginal in real-world use.
Safety and Ratings
Volvo EX30 Safety
- Expected 5-star Euro NCAP rating (testing pending for some markets)
- Multiple airbags including center airbag
- Comprehensive electronic stability systems
- Advanced driver assistance as standard
- Volvo’s legendary safety pedigree
BMW iX1 Safety
- 5-star Euro NCAP rating (standard iX1)
- Comprehensive airbag coverage
- Advanced safety electronics
- Robust body structure
- Extensive driver assistance systems
Both vehicles represent the pinnacle of automotive safety technology with comprehensive active and passive safety systems.
Price Comparison: Luxury Value Proposition
Volvo EX30 Expected Pricing (Ex-showroom, approximate if launched in India)
- Standard Range Single Motor: ₹45-50 lakh
- Extended Range Single Motor: ₹50-55 lakh
- Extended Range Twin Motor: ₹58-65 lakh
Globally, the EX30 is positioned as Volvo’s most accessible EV, though Indian pricing would reflect import duties if brought via CBU route.
BMW iX1 LWB Expected Pricing (Ex-showroom, approximate if launched in India)
- xDrive30 LWB: ₹65-75 lakh
The iX1 LWB commands premium pricing reflecting its larger size, established premium positioning, and enhanced space.
The Verdict: Which Luxury EV Should You Choose?
Choose the Volvo EX30 if:
- You prioritize compact dimensions for urban driving
- Explosive performance appeals to you (Twin Motor variant)
- Scandinavian minimalist design resonates with your aesthetic
- Sustainability and eco-conscious materials matter
- You’re primarily a couple or have small children
- You want the most affordable entry to premium EV ownership
- Google integration and Android Automotive appeal to you
Choose the BMW iX1 LWB if:
- Rear-seat space is a priority for adult passengers
- You need a proper family SUV with EV benefits
- BMW’s driving dynamics and brand prestige matter
- You regularly carry four or five passengers
- Additional cargo space is important
- You prefer more traditional luxury SUV proportions
- Established premium brand reputation is valuable
Final Thoughts: Two Paths to Premium Electric Mobility
The Volvo EX30 and BMW iX1 LWB represent different approaches within the premium compact electric SUV segment. The EX30 is the progressive choice—compact, efficient, and radically minimalist while delivering surprising performance and Volvo’s safety pedigree. It’s perfect for urban professionals, couples, and small families who prioritize maneuverability and sustainability.
The BMW iX1 LWB is the pragmatic premium choice—offering genuine family SUV space and versatility while maintaining BMW’s performance character and luxury credentials. It’s ideal for families requiring practical rear-seat space without compromising on premium experience or electric performance.
Both vehicles demonstrate that the future of luxury automobiles is undeniably electric. They prove that EVs can deliver performance, luxury, and practicality without compromise. Your choice should reflect your specific needs: if compact efficiency with optional explosive performance appeals, choose the EX30. If family-friendly space with premium credentials matters most, the iX1 LWB is compelling.
The electric revolution in the premium segment offers exciting choices, and both these vehicles represent the best of what Swedish innovation and German engineering can deliver. Test drive both if possible—the instant torque, silent operation, and futuristic cabins will likely convert you to electric mobility regardless of which model ultimately wins your heart and garage space.